PRIVACY POLICY

ARTICLE 1 — PERSONAL INFORMATION COLLECTED

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, your IP address, your time zone and some of the cookies that are installed on your device.

In addition, when you browse the Site, we collect information about the individual web pages or products you visit, the websites or keywords search that brought you to the Site and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”

 

ARTICLE 2 — COOKIES 

The following is a list of cookies that we use. We have listed them here so that you can choose whether you want to allow them.

_session_id, a unique session identifier, allows Shopify to store information about your session (referrer, landing page, etc.).
_shopify_visit, no data retained, remains for 30 minutes from the last visit. Used by our website provider’s internal statistics tracking system to record the number of visits.
_shopify_uniq, no data held, expires at midnight (depending on visitor location) the next day. Calculates the number of visits to a store per individual customer.
_cart, single identifier, remains for two weeks, stores your shopping cart information.
_secure_session_id, single session identifier
_storefront_digest, single identifier, undefined if the store has a password, it is used to know if the current visitor has access.

- “Log files” track Site activity and collect data such as your IP address, the type of browser you use, your Internet service provider, your referring and exit pages and your timestamp data.
- Web “beacons,” “tags” and “pixels” are electronic files that record information about how you browse the Site.

In addition, when you make or attempt to make a purchase through the Site, we collect certain information about you, including your name, billing address, shipping address, payment information, including credit card numbers, Stripe, email address and telephone number. This automatically collected information is referred to as “Order Information.”

When we use the term “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.

 

ARTICLE 3 — HOW DO WE USE YOUR PERSONAL INFORMATION?

Generally, we use the Order Information we collect to process any order placed through the Site, including processing your payment information, arrangements for the shipment of your order and providing you with invoices and/or order confirmations. In addition, we use this order information to:

- Communicate with you;

- Evaluate fraud or risk;

- We may also provide you with information or advertisements about our products or services when it is relevant to the preferences you have stated.

We use the Device Information, in particular your IP address, that we collect to assess fraud or risk and, more generally, to improve and optimize our site (for example, by analysis on how our customers browse and interact with the Site and to evaluate the success of our advertising and marketing campaigns). We also use your browsing experience on the Site for digital retargeting purposes.

We share your personal information with third parties who help us use it for the purposes described above. For example, we use Shopify to host our online store—to learn more about how Shopify uses your Personal Information, please visit: https://www.shopify.fr/legal/confidentialite. We also use Google Analytics to better understand how our customers use the Site—to learn more about how Google uses your Personal Information, please visit this page.

You can also opt-out of Google Analytics here.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena or requests for information that we might be required to provide or to protect our rights.

 

ARTICLE 4 — BEHAVIOURAL ADVERTISING

As noted above, we use your Personal Information to provide you with targeted advertisements or marketing that we believe may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative (NAI) information page at this address.

 

SOME COMMON LINKS:

Facebook

Google

Bing

You may also opt out of some of these services by visiting the Digital Advertising Alliance opt-out portal at this address.

 

ARTICLE 5 — DO NOT TRACK

Please note that we do not change our site’s data collection and usage practices when we detect a “Do Not Track” indication on your browser.

 

ARTICLE 6 — YOUR RIGHTS

If you are a European resident, you have the right to access personal information we hold on you and to request that it be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact information provided below.

In addition, if you are a European resident, please note that we process your information for the purpose of fulfilling our contractual obligations to you (for example, if you place an order on the Site) or to pursue our legitimate business interests, listed above. Please also note that your information will be transferred outside of Europe, including to Canada and the United States.

 

ARTICLE 7 — DATA RETENTION

When you place an order through the Site, we will retain your Order Information in our records unless you request us to delete it.

 

ARTICLE 8—CHANGES

We may modify this Privacy Policy to reflect changes in our practices or for other operational, legal or regulatory reasons.

 

ARTICLE 9—CONTACT US

To learn more about our privacy practices, if you have questions or if you wish to make a complaint, please contact us by email at info@levureslelabo.com or by mail at the following address:

1660, rue de la Ferme

Sainte-Anne-de-la-Pocatière (Quebec)

G0R 1Z0 Canada